1. Setter Crash Course (PDF here)
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2. Call Review Breakdown
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The Importance Of Speed
- In the corporate sales world, the #1 measurement of the QUALITY of any lead is the speed at which it is contacted.
- Most high-ticket companies are NOT doing this - and from our testing answer rates can be 2-3x+ (conservatively) when you dial within 10 minutes.
- You’ll want to develop a system that allows you to call as fast as possible, and we have that!
Cadence For Outbound Dials
- Here’s how we have our call system set up at a high level
- Once the lead comes in, it’s instantly zapped into a slack channel as well as the CRM.
- Then, we want to call them typically 2-3 calls within the first 2 hours.
- From there, you will follow up with your lead list via power dialer for trailing 7 days
- This means working down your list (from most recent → old)